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Brand You Curriculum - Workbook and Workshop
October 23, 2013

Brand You Workshop & Book

Find and Attract Your Natural Audience and Customer



·      Identify your core values

·      Define your brand

·      Build your website

·      Pull fans to your music or product


Click here to order workbook



"You will learn more from Amanda Williams 101, 202 and 303 workshops in a very short amount of time than you could spending years in schools, and years living in Nashville or some other music center, because it’s right on time, way ahead of most schools and other educators out there, and presented in a really clear entertaining way."

 — Jack Hayford - owner Events in Music, webmaster - Durango Songwriter Expo

         The Brand You Curriculum is for everyone who wants to attract natural customers and fans to their music or product.  Wouldn’t it be nice to attract customers to your website even if they don’t know your name or anything about you? 


With the tools available from Google and the Internet in general, independent business people can pull customers from online searches without spending a penny in advertising.


Do you get tired of trying to keep up with all the web site trends: SEO, keywords, social media?  Which site builder to use, how to structure your content, what to say, and how to find time to do it all?


Take a principled approach to branding and marketing and build your business and website structures right from the beginning.  If you build on a solid foundation, the rest is easy. 


The Brand You Curriculum teaches how to identify the core values of your business, how to put those in writing, and how to use the Internet to pull organic search traffic of potential customers who are looking for what you have to offer.



About the instructor: Amanda Williams is a Grammy nominated songwriter, holds a magna cum laude degree in Music Business from Berklee College of Music in Boston, has guest lectured at Belmont University, the University of Colorado, Songwriting School of Los Angeles, and is an official Pro on the Road for the Nashville Songwriters Association International (NSAI).   She has a new model publishing company called Hillbilly Culture LLC which includes catalogues with Sony/ATV, Magic Mustang/Broken Bow Records, Zavitson Music Group, ASCAP, BMI and SESAC.  Amanda’s passion is fostering sustainable careers in the new music business with an eye toward fair trade and respect for the creators of copyright. 


Read about other songwriting and music business workshops.

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